At the grocery store, one of the items that remains on top is bread and families are not looking to go without. How much bread cost is being impacted by the economy as well. It turns out that a major bread market corporation filed bankruptcy recently in hopes of staging a mass reorganization that would lower their prices per loaf.
Interstate Bakeries Corp. got themselves out of bankruptcy in February. As you may know Interstate Bakeries are the creators and bakers of the well-known brand Wonder Bread. During bankruptcy, Wonder Bread lost nearly all of it’s market share and are now attempting to regain it by lowering prices. This action jolted other bread companies like Sara Lee and Pepperidge Farm to test out lower prices. As competition places pressure on business performance, nothing but good news comes to all who purchase bread.